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GE - the decision to off load its media assets

December 2nd, 2009

Paul White
President, White & Partners Ltd.

It should come as no surprise that GE is off loading its media assets. Why? One major reason is that the culture of GE is dramatically different from the media business and, over the long term, just does not fit. GE thinks long term, its initiatives are based on an understanding of R&D spending, and the company is steeped in technology and,  even more so, in its understanding of the role of science. No surprise here. It is just too bad the acquisition happened in the first place. A lot of investment and management effort would have been spent, wisely, elsewhere.

One Response to “GE - the decision to off load its media assets”

 

suerreglele says:

Stunning, very interesting topic. I’m goin to write about it also!!

December 13th, 2009 at 6:48 am

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By listing best management practices using a framework of 25 Factors, and by providing profiles of innovative companies along with a host of anecdotal information, we hope to stimulate discussion and share information on cultural aspects of corporate innovation.

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